Introduction to Nixedonia
John James McVeigh (LinkedIn), with 20 years' experience in the legal services industry, including having held senior regional Sales & Marketing positions at DLA Piper (2008-2015) and Deloitte (2020-2023), founded Nixedonia to assist legal professionals in improving their commercial results through both legal sales training and hands on practical legal sales assistance.
Nixedonia Digital Products
Covering 24 different topic based areas related to legal business development, the following are available for immediate online purchase:
- 24 Nixedonia Legal Sales Presentations at €24.99 each
- 24 Nixedonia Legal Sales Handbooks at €49.99 each
- 24 Nixedonia Legal Sales Video Lectures at €99.99 each
At present, in 2026, the two main services offered by Nixedonia are Legal Business Development Training (either in-person or via computer) and Opening Doors by Nixedonia - gaining legal professionals prospective client meetings.
Opening Doors by Nixedonia
One challenge for many partners, or those lawyers who are "rising stars" and would like to become new partners, is that they do not have a steady Prospect Pipeline of new prospective clients for their practices. This challenge emerges from having had a lack of Legal Business Development Training. While we are aware that improving these commercial skills could take some time, we would prefer to get results as soon as possible.
Hence, for this reason, and based on this service being developed while John James was working in-house at Deloitte as the Regional Business Development Manager for Central & Eastern Europe, Opening Doors by Nixedonia was developed.
Once a week, via a 30-minute Teams call, John James coaches the individual legal professional and assists them, practically, in proactive outreach to the target audience that they would like to work with. The simple Metric of Success is measured in terms of how many Prospect Meetings we can set up each given month. The assumption being that some of these Meetings then convert to Mandates.
With Opening Doors by Nixedonia the initial market research is carried out by the Nixedonia team, the Unique Value Proposition (UVP) formulated, and the outreach itself completed. Further, prospect clients benefit from discovering and understanding suitable and valuable legal advisory solutions that they would otherwise have been unaware of and not able to benefit from.
Regarding Opening Doors by Nixedonia, click here for a ONE-SLIDE CONCEPT PDF. Contact us by email below if interested in a free initial consultation with tailored KDM market-research on this service.
Legal Business Development Training
Legal Business Development Training is the second main service offered by Nixedonia. The fact of the matter is that the vast majority of legal professionals never had any kind of Legal Business Development Training when they were at university. Then, moving forward in their careers in legal consulting any training provided tended to be ad hoc and improvised, or gained from time to time at rare events.
At Nixedonia, John James covers Legal Business Development Training, in-person or via computer, on all 24 of the topics in the Nixedonia Legal Sales Handbooks and Nixedonia Legal Sales Presentations.
